The first opportunity to frame your shots correctly is while you are shooting the video footage. Unfortunately for most amateur videographers, framing the shot is the last thing that they are thinking about when they shoot their videos. Often times just getting a shot, any shot, is the predominant thing that is going on. Even the videographers who have planned their shoot, can sometimes run into situations where what they planned is not what they get. So now that the video is in the can, so to speak, is there anything that can be done to improve the situation? The answer is yes and it resides in the video editing process.
Once you have shot your video you have another opportunity to frame your shots through the video editing process. Even if you preplanned your shoot and did everything exactly the way you planned it, you may find that you need to re-frame some shots in order to focus the story. While you are reviewing your raw video footage is the perfect time to make some notes on which shots that you want to re-frame. Use this opportunity to get an overall feel for the framing of your shots and focus in on the shots that you can enhance with re-framing.
Once you start video editing the sequence, some of these generalized notes may change, so be sure to go with your gut instincts as you edit the sequences. Sometimes you will want to tighten up shots to add impact by crating tighter two shots and sometimes you will simply be center your subjects in the frame. The more stable your shots are, the easier it is to re-frame them. When your camera wanders and is unstable, you may have to move with the camera in order to keep the framing consistent. Once you have corrected the basic problems with your framing you can then move on to telling the story in a more interesting way. Slow move ins can be used to add empahsis to a particular shot, blow ups can be used to create tighter angles that will enable smoother cuts and on and on and on.